Fintech
April Strengthens Leadership with President and COO – FF News
The first AI-based tax return product designed to integrate with financial service providers, April strengthens leadership with the appointment of Raj R.
Doshi as President and Chief Operating Officer (COO). Doshi brings over 20 years of experience leading growth strategies and managing operations at leading organizations including Google, TaxAct, and Avantax. April has already integrated into over 20 fintech platforms, including industry leaders such as Chime, Dayforce, and Gusto. April continues to add industry veterans to her executive roster; just last year, Christina Taylor, who previously led tax operations at Credit Karma Tax and Cash App Taxes, joined April to lead tax development and distribution. With April poised to become the first new national e-file provider in 15 years, Doshi’s focus will be on expanding the company’s built-in partnership model and expanding April’s reach, further solidifying the company’s position as a leader in innovative tax solutions.
Prior to joining April, Doshi served as Chief Growth and Marketing Officer at Blucora, where he co-owned revenue responsibility for TaxAct and Avantax, one of the largest do-it-yourself tax providers and a top 10 broker-dealer, respectively. Under his leadership, he created and implemented transformative go-to-market strategies, built and expanded cross-functional teams, and structured and executed complex partnerships. These initiatives helped generate over $1.2 billion in shareholder value within four years of the sales of TaxAct in December 2022 and Avantax in November 2023.
“Raj’s extensive experience in expanding tax and technology businesses makes him an invaluable addition to our team,” said Ben Borodach, CEO and co-founder of April“His expertise will be critical as we integrate with established financial services providers and expand our suite of AI-powered tax solutions.”
Raj will be responsible for leading the company’s next phase of growth, partnering with new and existing clients, and positioning the company for growth.
“I am very excited to join April at this exciting time in the company’s trajectory,” Doshi said“This is a truly unique opportunity to help transform how Americans optimize their financial well-being through world-class, proactive AI-powered tax solutions.”