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Flourish RIA Fintech Reaches $5 Billion AUC Milestone

FinCrypt Staff

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Flourish RIA Fintech Reaches $5 Billion AUC Milestone

New York, May 9, 2024 (GLOBE NEWSWIRE) — To flourisha platform that provides innovative access to financial products that help registered investment advisors (“RIAs”) improve their clients’ financial outcomes, announced today that it has surpassed $5 billion in assets under custody (AUC) and just under 800 RIA firms on the platform.

The launch of Flowered income, the first end-to-end annuity solution created explicitly for RIAs and their clients, has generated significant demand. Within a few weeks of its release, over 200 RIA firms began the registration process, with dozens now active on the platform. Flourish Annuities joins its flagship product, Flourish Cash, in providing RIAs access to products and services that drive growth and client engagement.

“Advisers are adopting solutions that help them address every aspect of their clients’ financial lives. By moving beyond traditional investing, RIAs are building stronger relationships and increasing share of wallet by offering innovative solutions that differentiate their practices,” said Max Lane, CEO of Flourish. “This evolution highlights the growing demand for advisors who can comprehensively meet their clients’ financial needs and provide greater value: for example, Flourish Cash clients earned more than $130 in interest last year and are on way to earn even more this year. Through our commitment to providing innovative, RIA-focused solutions, we have worked to continuously improve our core products and invest in creating new products that provide advisors with solutions that strengthen their firms and cultivate deeper client relationships, exemplified by successful launch of Flourish Annuities.”

In today’s “higher for longer” fee environment, RIAs using Flourish cash they are ideally placed to help each client earn more on the money they have set aside. Whether customers are saving for taxes, a rainy day, or a second home, Flourish Cash’s competitive rate puts every dollar to work for customers, assets that often otherwise would be ignored in low-yield savings accounts.

Flourish Cash’s customer base has more than tripled in 18 months, while Flourish Cash customers have benefited from 6 interest rate increases that brought current rates to more than 10 times the national savings account average, as well as 5 increases in FDIC insurance coverage totaling up to $20 million for a family of two. Flourish Cash has also introduced numerous product enhancements and expanded integrations that improve the user experience for both RIAs and their clients. Between them, Teams of consultants offers consultants a new way to collaborate within the Flourish platform, allowing consultants to organize themselves into an infinite number of customized groups, based on work team, office location or functional role, and easily share customer visibility at this team level.

Likewise, the strength of the annuity markets makes this an ideal time for advisors to consider new options for guaranteed fixed-rate portfolio solutions. With traditional barriers to adoption removed, such as advisor licensing requirements and cumbersome paper applications, Flourish Annuities allows advisors to take a new look at annuities for clients, including clients with specific needs such as inherited IRAs and annuities outside the original warranty period.

Just under 800 RIAs managing over $2 trillion in combined assets rely on Flourish to help them bring more assets into their orbit. The Flourish platform allows advisors to highlight their firm’s brand, take on discretion or offer as direct-to-client accounts, as well as provide client-friendly marketing materials, robust and customizable compliance resources, white glove support and more Still.

Flourish is wholly owned by Massachusetts Mutual Life Insurance Company (MassMutual).

About Flourish
Flourish develops technologies that empower financial advisors, improve financial lives and retirement outcomes, and bring new and innovative investment options to advisors. Today, the Flourish platform supports more than $5 billion in assets under custody and is used by more than 750 asset management firms representing more than $2 trillion in assets under management. Flourish is wholly owned by Massachusetts Mutual Life Insurance Company (MassMutual). For more information visit www.florish.com.

Forward-Looking Statements
This press release may contain forward-looking statements that are subject to certain risks and uncertainties. Actual results, performance or achievements may differ materially from those expressed or implied.

This feedback may not be representative of other customers’ experiences and is not a guarantee of future performance or success.

Flourish is an online platform through which investors can access financial services and products. Flourish’s offerings are provided by different entities and are subject to different terms, investor protections and risks. Flourish Cash is offered by Flourish Financial LLC, a registered broker-dealer and FINRA member. Flourish Financial LLC is not a bank. Check the background of Flourish Financial LLC and its staff on FINRA BrokerCheck. Flourish Crypto is offered by Paxos Trust Company, LLC, a New York limited purpose trust company regulated by the New York Department of Financial Services that provides custody and execution services for Flourish Crypto accounts, and Flourish Digital Assets LLC, registered in New York as a commodity broker-dealer and provides website and other services and support for Flourish Crypto accounts. Paxos is not an affiliate of Flourish. Flourish Annuities generally refers to the annuity platform operated by Flourish Technologies LLC, where applicable, and to Flourish Insurance Agency LLC in its capacity as a licensed insurance producer providing insurance services related to such platform. Flourish Insurance Agency LLC operates in California under the name Flourish Digital Insurance Agency. An annuity is an insurance contract. The annuities displayed on the platform are sold through Flourish Insurance Agency LLC, a licensed insurance producer, with offices in Jersey City, New Jersey, and are issued by one or more licensed and approved life insurance companies. The Flourish entities mentioned above are affiliates. Flourish Cash, Flourish Crypto and Flourish Annuities accounts are separate accounts and only assets in Flourish Cash accounts may be eligible for protection by the FDIC or SIPC. Please review the Legal section of our website and the disclosures provided with each Flourish service or product, for more information. If you have been introduced or invited to Flourish by an investment advisor or other third party, please note that, unless otherwise indicated, they are not affiliated with any Flourish entity. © 2024 Fiorire. All rights reserved.

The cash balance in a Flourish Cash account transferred to one or more Program Banks is eligible for FDIC insurance, subject to FDIC rules, including FDIC aggregate insurance coverage limits. FDIC insurance will not be provided until funds arrive at the Program Bank. You can find the current banks of the Flourish Cash program Here. For more information about FDIC coverage, visit https://fdic.gov/ AND https://www.florish.com/advisors.

Flourish Cash currently has a tiered interest rate structure and currently has one tier in place. FDIC insurance rate and coverage details can be found in program summary. We deposit your cash at one or more program banks, based on the program banks you have excluded. You will earn the highest rate offered by Flourish up to the maximum deposit amount for each tier. Each Annual Percentage Yield (APY) displayed here is effective as of 04/24/2024 and may change at any time. Your advisor may charge you fees that affect the effective rate you receive on your cash; you should speak to your advisor for more information. The Flourish Cash interest rate may be lower than the rate that could be earned by opening a deposit account directly at a program bank.

Flourish Annuities refers generally to the annuity platform operated by Flourish Technologies LLC, where applicable, and to Flourish Insurance Agency LLC in its capacity as a licensed insurance producer providing insurance services relating to such platform and, where applicable, individual annuity contracts intended to be purchased by individual clients of registered investment advisors (“RIA”). Flourish Insurance Agency LLC operates in California under the name Flourish Digital Insurance Agency.

An annuity is an insurance contract. The annuities displayed on the platform are sold through Flourish Insurance Agency LLC, with offices in Jersey City, New Jersey, a licensed insurance producer, and are issued by one or more licensed life insurance companies. The issuing insurance company, and not any Flourish company, is solely responsible for its financial and contractual obligations. All benefits and guarantees of an annuity contract are subject to the claims-paying ability of the issuing insurance company. This is not an offer or solicitation to purchase insurance. Flourish Annuities are not available to New York residents.

Federal Deposit Insurance Corporation, National Deposit Rates: Savings [SNDR]extracted from FRED, Federal Reserve Bank of St. Louis; https://fred.stlouisfed.org/series/SNDR04/15/2024

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We are the editorial team of FinCrypt, where seriousness meets clarity in cryptocurrency analysis. With a robust team of finance and blockchain technology experts, we are dedicated to meticulously exploring complex crypto markets with detailed assessments and an unbiased approach. Our mission is to democratize access to knowledge of emerging financial technologies, ensuring they are understandable and accessible to all. In every article on FinCrypt, we strive to provide content that not only educates, but also empowers our readers, facilitating their integration into the financial digital age.

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Fintech

US Agencies Request Information on Bank-Fintech Dealings

FinCrypt Staff

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Summer Trading Network 2016

Federal banking regulators have issued a statement reminding banks of the potential risks associated with third-party arrangements to provide bank deposit products and services.

The agencies support responsible innovation and banks that engage in these arrangements in a safe and fair manner and in compliance with applicable law. While these arrangements may offer benefits, supervisory experience has identified a number of safety and soundness, compliance, and consumer concerns with the management of these arrangements. The statement details potential risks and provides examples of effective risk management practices for these arrangements. Additionally, the statement reminds banks of existing legal requirements, guidance, and related resources and provides insights that the agencies have gained through their oversight. The statement does not establish new supervisory expectations.

Separately, the agencies requested additional information on a broad range of arrangements between banks and fintechs, including for deposit, payment, and lending products and services. The agencies are seeking input on the nature and implications of arrangements between banks and fintechs and effective risk management practices.

The agencies are considering whether to take additional steps to ensure that banks effectively manage the risks associated with these different types of arrangements.

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What changes in financial regulation have impacted the development of financial technology?

FinCrypt Staff

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Block Telegraph Staff

Exploring the complex landscape of global financial regulation, we gather insights from leading fintech leaders, including CEOs and finance experts. From the game-changing impact of PSD2 to the significant role of GDPR in data security, explore the four key regulatory changes that have reshaped fintech development, answering the question: “What changes in financial regulation have impacted fintech development?”

  • PSD2 revolutionizes access to financial technology
  • GDPR Improves Fintech Data Privacy
  • Regulatory Sandboxes Drive Fintech Innovation
  • GDPR Impacts Fintech Data Security

PSD2 revolutionizes access to financial technology

When it comes to regulatory impact on fintech development, nothing comes close to PSD2. This EU regulation has created a new level playing field for market players of all sizes, from fintech startups to established banks. It has had a ripple effect on other markets around the world, inspiring similar regulatory frameworks and driving global innovation in fintech.

The Payment Services Directive (PSD2), the EU law in force since 2018, has revolutionized the fintech industry by requiring banks to provide third-party payment providers (TPPs) with access to payment services and customer account information via open APIs. This has democratized access to financial data, fostering the development of personalized financial instruments and seamless payment solutions. Advanced security measures such as Strong Customer Authentication (SCA) have increased consumer trust, pushing both fintech companies and traditional banks to innovate and collaborate more effectively, resulting in a dynamic and consumer-friendly financial ecosystem.

The impact of PSD2 has extended beyond the EU, inspiring similar regulations around the world. Countries such as the UK, Australia and Canada have launched their own open banking initiatives, spurred by the benefits seen in the EU. PSD2 has highlighted the benefits of open banking, also prompting US financial institutions and fintech companies to explore similar initiatives voluntarily.

This has led to a global wave of fintech innovation, with financial institutions and fintech companies offering more integrated, personalized and secure services. The EU’s leadership in open banking through PSD2 has set a global standard, promoting regulatory harmonization and fostering an interconnected and innovative global financial ecosystem.

Looking ahead, the EU’s PSD3 proposals and Financial Data Access (FIDA) regulations promise to further advance open banking. PSD3 aims to refine and build on PSD2, with a focus on improving transaction security, fraud prevention, and integration between banks and TPPs. FIDA will expand data sharing beyond payment accounts to include areas such as insurance and investments, paving the way for more comprehensive financial products and services.

These developments are set to further enhance connectivity, efficiency and innovation in financial services, cementing open banking as a key component of the global financial infrastructure.

Sebastian Malczyk

General Manager, Technology and Product Consultant Fintech, Insurtech, Miquido

GDPR Improves Fintech Data Privacy

Privacy and data protection have been taken to another level by the General Data Protection Regulation (GDPR), forcing fintech companies to tighten their data management. In compliance with the GDPR, organizations must ensure that personal data is processed fairly, transparently, and securely.

This has led to increased innovation in fintech towards technologies such as encryption and anonymization for data protection. GDPR was described as a top priority in the data protection strategies of 92% of US-based companies surveyed by PwC.

Arid Islam

Financial Expert, Sterlinx Global

Regulatory Sandboxes Drive Fintech Innovation

Since the UK’s Financial Conduct Authority (FCA) pioneered sandbox regulatory frameworks in 2016 to enable fintech startups to explore new products and services, similar frameworks have been introduced in other countries.

This has reduced the “crippling effect on innovation” caused by a “one size fits all” regulatory approach, which would also require machines to be built to complete regulatory compliance before any testing. Successful applications within sandboxes give regulators the confidence to move forward and address gaps in laws, regulations, or supervisory approaches. This has led to widespread adoption of new technologies and business models and helped channel private sector dynamism, while keeping consumers protected and imposing appropriate regulatory requirements.

George Blandford

Co-founder, UK Linkology

GDPR Impacts Fintech Data Security

A big change in financial regulations that has had a real impact on fintech is the 2018 EU General Data Protection Regulation (GDPR). I have seen how GDPR has pushed us to focus more on user privacy and data security.

GDPR means we have to handle personal data much more carefully. At Leverage, we have had to step up our game to meet these new rules. We have improved our data encryption and started doing regular security audits. It was a little tricky at first, but it has made our systems much more secure.

For example, we’ve added features that give users more control over their data, like simple consent tools and clear privacy notices. These changes have helped us comply with GDPR and made our customers feel more confident in how we handle their information.

I believe that GDPR has made fintech companies, including us at Leverage, more transparent and secure. It has helped build trust with our users, showing them that we take data protection seriously.

Dr. Rhett Stubbendeck

CEO & Co-Founder, Leverage Planning

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M2P Fintech About to Raise $80M

FinCrypt Staff

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M2P Fintech About to Raise $80M

Application Programming Interface (API) Infrastructure Platform M2P Financial Technology has reached the final round to raise $80 million, at a valuation of $900 million.

Specifically, M2P Fintech, formerly known as Yap, is closing a new funding round involving new and existing investors, according to entrackr.com. The India-based company, which last raised funding two and a half years ago, previously secured $56 million in a round led by Insight Partners, earning a post-money valuation of $650 million.

A source indicated that M2P Fintech is ready to raise $80 million in this new funding round, led by a new investor. Existing backers, including Insight Partners, are also expected to participate. The new funding is expected to go toward enhancing the company’s technology infrastructure and driving growth in domestic and international markets.

What does M2P Fintech do?

M2P Fintech’s API platform enables businesses to provide branded financial services through partnerships with fintech companies while maintaining regulatory compliance. In addition to its operations in India, the company is active in Nepal, UAE, Australia, New Zealand, Philippines, Bahrain, Egypt, and many other countries.

Another source revealed that M2P Fintech’s valuation in this funding round is expected to be between USD 880 million and USD 900 million (post-money). The company has reportedly received a term sheet and the deal is expected to be publicly announced soon. The Tiger Global-backed company has acquired six companies to date, including Goals101, Syntizen, and BSG ITSOFT, to enhance its service offerings.

According to TheKredible, Beenext is the company’s largest shareholder with over 13% ownership, while the co-founders collectively own 34% of the company. Although M2P Fintech has yet to release its FY24 financials, it has reported a significant increase in operating revenue. However, this growth has also been accompanied by a substantial increase in losses.

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Scottish financial technology firm Aveni secures £11m to expand AI offering

FinCrypt Staff

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Aveni, Investment Management, AI, NLP, UK

By Gloria Methri

Today

  • To come
  • Aveni Assistance
  • Aveni Detection

Artificial intelligence Financial Technology Aveni has announced one of the largest Series A investments in a Scottish company this year, amounting to £11 million. The investment is led by Puma Private Equity with participation from Par Equity, Lloyds Banking Group and Nationwide.

Aveni combines AI expertise with extensive financial services experience to create large language models (LLMs) and AI products designed specifically for the financial services industry. It is trusted by some of the UK’s leading financial services firms. It has seen significant business growth over the past two years through its conformity and productivity solutions, Aveni Detect and Aveni Assist.

This investment will enable Aveni to build on the success of its existing products, further consolidate its presence in the sector and introduce advanced technologies through FinLLM, a large-scale language model specifically for financial services.

FinLLM is being developed in partnership with new investors Lloyds Banking Group and Nationwide. It is a large, industry-aligned language model that aims to set the standard for transparent, responsible and ethical adoption of generative AI in UK financial services.

Following the investment, the team developing the FinLLM will be based at the Edinburgh Futures Institute, in a state-of-the-art facility.

Joseph Twigg, CEO of Aveniexplained, “The financial services industry doesn’t need AI models that can quote Shakespeare; it needs AI models that deliver transparency, trust, and most importantly, fairness. The way to achieve this is to develop small, highly tuned language models, trained on financial services data, and reviewed by financial services experts for specific financial services use cases. Generative AI is the most significant technological evolution of our generation, and we are in the early stages of adoption. This represents a significant opportunity for Aveni and our partners. The goal with FinLLM is to set a new standard for the controlled, responsible, and ethical adoption of generative AI, outperforming all other generic models in our select financial services use cases.”

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