Fintech
William Mills Agency Launches Executive Social Media Program to Enhance Digital Presence for Fintech Leaders
New service improves profile visibility, engagement and professional connections for fintech executives
ATLANTA, July 9, 2024–(COMMERCIAL THREAD)–William Mills AgencyNorth America’s largest independent public relations and marketing firm specializing in financial technology, announced that it has introduced an executive social media engagement program focused on strengthening the reputation of fintech executives and increasing brand awareness for their companies.
This additional service includes optimizing executive profiles, updating connections, and writing and publishing social media content for fintech executives based on their areas of expertise. This comprehensive approach has been shown to produce substantial increases in profile visibility, content engagement, and professional connections.
One executive who participated in the program saw significant growth in his LinkedIn engagement over a two-year period. His profile views increased by 179%, while his post views increased by 474%. Additionally, his number of connections increased by 24%, demonstrating a substantial expansion of his professional network.
Another early adopter of the program has also seen significant improvements. Her profile views have increased by 31%, post views have increased by 188%, and the number of connections has increased by 18%, reflecting solid growth in her presence and engagement on LinkedIn.
“More often than not, buyers and the industry look to a company’s professionals before making a purchasing decision. We call it ‘intellectual capital,’ and one of the best places to showcase that talent is through executives’ social media profiles,” said Scott Mills, President of William Mills Agency. “We are pleased with the significant growth our clients have experienced with this new offering and look forward to further expanding our business in this vital space.”
For more information about this program, visit: https://www.williammills.com/social-media-services.
About William Mills Agency
William Mills Agency is North America’s largest public relations and marketing firm serving the financial technology industry, with a focus on fintech providers. The agency has built its reputation through successful execution of media relations, marketing services and crisis communications programs. The firm serves clients ranging in size from small start-ups to large publicly traded companies. For more information, visit Italian: www.williammills.com.
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Contacts
Haleigh Dhaou
haleigh@williammills.com
Phone Number: 678-781-7208